About Me



Hi! My name is Erum and I live in Abu Dhabi.

I started fiddling about writing this blog  in 2016 because my then boyfriend suggested I start writing about something I love; I was new to makeup at 27 and after a year it seemed logical to put everything into words. We are married now, and he still encourages me to write and be creative in this outlet.

Hopefully, this space will give you ideas for your purchases, as well as writing.